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Keep Up With the Latest Digital Marketing Trends

by Kevin Pedini, May 30, 2018

The Information Superhighway is an infinite wellspring of bits, bytes, and streams of data. It’s a force of nature...digitally speaking. Staying current with social best practices, banner ad standards, media buy recommendations,… Read More

What you need to know about Facebook Messenger

by Eric Hartsock, May 25, 2018

Remember Facebook before 2008? If you’re like me, you remember that it was different, but that’s about it. For starters, it was more simple. There was no “like” button, stories didn’t trend, and foreign governments weren’t allegedly using it to undermine American democracy.… Read More

What To Learn From How Red Bull Uses Automated Marketing

by Kevin Pedini, May 23, 2018

Automated marketing is often associated with lead nurturing. In the traditional form of lead nurturing, the marketing department’s job is to build a lead list in a CRM and move them through a funnel of engaging content to be delivered to a sales rep for the big close. … Read More

What To Know About Connected TV Ad Buying

by Jill Calhoun, May 21, 2018

Connected TV is all the rage. But do you know what it really is? In reality, there are about 600 classes of connected TV devices, so adding “Connected TV” to a media mix means you need to know what you are buying. Let’s start with the basics.… Read More

What to learn from Vero’s Overnight Success

by Emilee Beeson, May 17, 2018

We admit it. Some of us at Exit10 got caught up in the frenzy of Vero and signed up for last month’s hottest social media platform. We weren’t the only ones. Vero launched in 2015, and until recently it only had about 150,000 users.… Read More

The Essential Elements of an Effective Website

by Kevin Pedini, May 16, 2018

Creating a website for your business is one of the most important steps in identifying who you are in the marketplace. We live in a world where people Google before they buy and your website is their window into why you’re better than anyone else at what you do. First impressions are everything and, in business, that first impression is often your website.… Read More

What the Heck is GDPR and How is it Changing Facebook Ad Targeting?

by Jill Calhoun, May 15, 2018

First. What the heck is GDPR? In short, GDPR means the data free-for-all is over. The General Data Protection Regulation was created and signed after more than three years of negotiations between the EU’s different institutions.… Read More